Information and communication
5 hours online
This module explains how to organise and present the collected accessibility data according to the requirements of specific customer groups and how to deliver accurate and reliable information in a simple and clear way.
The trainers will also learn about the different communication channels (social media, internet websites, portals and market-places, phone, advertising, publications) which can be used to target various user groups, at all the different stages of the visitor journey
- when booking, arriving and during their visit
- how to obtain feedback related to the customer’s experience and service satisfaction.
(Learning Units 14, 15, 16)
Learning Units
Learning Unit N°14 – “Providing information to customers with access requirements”
Learning Unit N°15 – “Best techniques for different media”
Learning Unit N°16 – “Marketing accessibility”